Women Lead the Way on Social Networks
A report from comScore paints a clear picture of the information superhighway, and women are in the driver’s seat. Statistics related to social Web use show more women visit social networking sites...
View ArticleDrugmakers script social media to push meds
It wasn't what you would call a casual get-together. A popular New York blogger attended a brunch with fellow "frazzled moms." They took in tips from a style expert and listened to a nurse extol the...
View ArticlePregnant women and families are sharing photos and more on Facebook, Web sites
Like many expectant mothers these days, Autumn Yates posted updates about her pregnancy on Facebook. “It’s nice for my extended family to see pictures from time to time of me getting bigger and little...
View ArticleWomen's World Cup final breaks Twitter record
The Women's World Cup final between Japan and the United States set the record for tweets per second, eclipsing the wedding of Prince William and Kate and the death of Osama bin Laden.
View ArticlePinterest pierces the ranks of the social-networking elite
The site, which allows users to pin images of products they like on online scrapbooks, has seen its traffic grow almost sevenfold in five months and is ranked by one research firm as the No. 3 social...
View ArticlePolitical groups target key voting demographic on Pinterest
A boom in users on the social media site — and the fact that more than two-thirds are women — is attracting political messages to the site best known for recipes, crafts and I-want-that images. In...
View ArticleWomen are from Pinterest, Men are from Google+?
I’m sure you’ve all seen the gaudy statistics when it comes to the gender split of Pinterest’s following – anything ranging from 72% to a staggering 97% of its user base has been reported as...
View ArticleSheryl Sandberg's 'Lean In' offers a feminist view from the top
Sheryl Sandberg's explosive "Lean In"— a muscular manifesto on the gender inequities of the professional world — is being published within weeks of the 50th anniversary of Betty Friedan's "The Feminine...
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